Plan:
In the heart of Ukraine, the story of Enjoy The Wood came alive in 2014. Born from the collective vision of Igor and Maryna Fostenko, along with the support of Maryna's parents, this company was founded with a soul and purpose. Their mission? To infuse homes, offices, and lives with joy, inspiration, and adventure through sustainable and stylish creations. And that mission lives on.
Founders
The roots of this remarkable company trace back to Igor's unshakable optimism, even in the face of adversity. His path was forged through a childhood marked by hardship – poverty, loss, homelessness, and personal battles. Yet, these trials transformed into stepping stones that led him to build a purpose-driven business and a resilient family.
Igor's father had left them when he and his sister were not yet three years old, leaving their mother to raise them alone. The mother also had Igor's disabled grandmother in her care. They lived in extreme poverty, sometimes not having enough to eat.
"Money was scarce. When I was six years old, my sister Katya and I would gather strawberries and lilies in the forest valley, and then sell them at the Svyatoshynsky market," Igor recalls.
Igor witnessed his mother's struggles and dreamt of the day when he would grow up and become independent. At the age of 11, a tragedy took the lives of Igor's mother and grandmother. Igor and his sister were left alone. In the beginning, the kids moved in with their father's new family, but due to constant arguments, they ended up in the streets.
For four years, Igor survived in a basement not far from his father's house, winter nights spent in subway stations. He became friends with other runaways, hustling for survival by begging and working as market loaders. Their earnings bought them sustenance, but also a dangerous addiction to glue.
At fifteen, Igor and his sister met Mykola, who became their mentor. He took them into his home, where several other homeless kids were staying. The children worked in the mornings, studied in the evenings, and attended church on weekends.
Mykola's modest salary scarcely met their needs. In winter, Igor cleared snow; in summer, he mowed lawns and helped Mykola dismantle cars for spare parts. Gradually, Igor mastered the trade, and soon enough, he was able to disassemble an entire car in a day."Driven by a love for cars, upon completing my evening studies, I joined an electro-mechanical school. I excelled and graduated with honors."
Igor met Maryna when he was sixteen years old, marrying her at twenty-one. He dreamt of starting a family business."I craved a life where my family had all they needed. It motivated me to become an entrepreneur."
Igor and Maryna constantly brainstormed new ideas, driven by their affinity for taking risks and bringing innovative ventures to life.
It all started with an idea
During a family dinner, Maryna's parents mentioned a friend who sold engraved items on Etsy. The idea captivated Igor and Maryna. They decided to start by crafting exquisite and functional home goods and selling them on Etsy. That's how in 2014, Enjoy The Wood was born. In 2016, Igor had an idea to create a captivating wooden world map for his office wall.
ENJOY THE WOOD
Enjoy The Wood's first Kickstarter campaign was a game-changer, catapulting the company into the spotlight and introducing it to a larger audience. Originally aiming to raise $15,000 for PR purposes, they surpassed expectations, securing over $100,000 in funding.
This achievement showcased strong market demand, exceptional craftsmanship, and unique offerings. Backers' overwhelming support reinforced the value of Enjoy The Wood's woodworking creations.
The campaign's success provided not only a financial boost but also spurred innovation. Increased funds allowed investment in equipment, technology, and resources, refining production and product quality.
The Making of the Wooden World Map
Enjoy The Wood specializes in crafting exquisite handmade maps with meticulous attention to detail. Each map is a unique work of art, carefully designed and manufactured with high-quality materials and advanced techniques for durability.
Enjoy The Wood's Originality and Legal Confirmation
As a unique home decor store, Enjoy The Wood always respects legislation and norms in manufacturing processes, with an original concept underlying all the activities. This, in turn, allows us to strive for safety, efficiency, quality, and sustainability in our projects. Knowing what makes an original product from the section above, let’s see how Enjoy The Wood fits the bill.
- Copyright. All rights to original wall decor are reserved by the author –Ihor Fostenko.
- Unique design. Our original art and home decor come in a myriad of designs, shapes, and sizes.
- Quality materials.Authentic room decor is crafted from natural materials – high-quality birch plywood tinted to the natural wood color using wax-based paint while preserving the texture of the material
- Anti-counterfeit strategies. Ihor Fostenko has the exclusive right to manufacture and sell Enjoy The Wood map décor within (inter)national markets, confirmed by the patents mentioned in the Copyright section. The precondition for obtaining patents, such as the design novelty, was observed.
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